Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in a search engine's "natural," or un-paid ("organic" or "algorithmic"), search results.

Social media marketing

Social media marketing refers to the process of gaining website traffic or attention through social media sites.

Social media marketing programs usually center on efforts to create content that attracts attention and encourages readers to share it with their social networks. A corporate message spreads from user to user and presumably resonates because it appears to come from a trusted, third-party source, as opposed to the brand or company itself.

Hence, this form of marketing is driven by word-of-mouth, meaning it results in earned media rather than paid media.

Social media has become a platform that is easily accessible to anyone with internet access. Increased communication for organizations fosters brand awareness and often, improved customer service. Additionally, social media serves as a relatively inexpensive platform for organizations to implement marketing campaigns.

2 Responses so far.

  1. Bratislava says:

    Hi I wanna share the method that got me my first sale oinlne Go to my Channel, link is on the left hand side.Lots of people are loyal users of this method because they have realized that it is the most effective yet very easy to use method when in comes in internet marketing!The results are super fast, like me, I got $45 for only the first 2 days that I started using the method.Just for the first few days of using the method I already earn money.

  2. Talha says:

    There are just a fixed number of patonrs in the mall at any specific time. Therefore as there is so much bread available, the only real way that each shop can struggle with the opposite shops, and attract customers, is to continually drop their cost.

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Suresh Krishna, EzineArticles Basic Author